Spotlight Story - "rAKAt" Jacket

The Dream

Many people want their line jacket to be representative of them, but few have such concise vision from the start. Deciding on a theme and direction is a least half the battle with most. For Cheryl, it was a no-brainer! So much of her life, and definitely her line name, revolved around her passion for tennis. With her inspiration clear, Cheryl immediately knew what image the back of her jacket should feature.

The Design

The idea for Cheryl's jacket design came easy, but that doesn't mean it was any easier for us to customize her line jacket. Cheryl was very specific about having this particular image of a woman playing tennis for her back artwork. With the weaving of the racket and the different areas of shading, this design has a simple elegance. One of the most sophisticated details being the tennis ball tossed directly above the capital "K" in Cheryl's line name.

The Delivery

The end result was an embroidered masterpiece for Cheryl.

She receives comments like "Yes! Yes! Yes!" and "Super cute!"

Watch this video to see the process in action: