Spotlight Story - "Blu Blaze" Jacket

The Dream

Willie knew that he had to have a stand-out jacket from the very beginning. He was willing to spare no expense, so settling for anything else just wasn't an option. With that in mind, Willie worked hard with his prophytes to brainstorm ideas for his design. After gravitating towards the theme of super heroes, Willie looked to his line name for additional inspiration. He realized that The Human Torch from The Fantastic Four would be a great character to represent him. He surfed the web to find the perfect reference image for his back artwork.

The Design

Willie altered his version of The Human Torch to be more indicative of his organization, but he didn't stop there! He considered every aspect of the jacket, down to the smallest design element. For Willie, every detail counted! It wasn't just about the back artwork, hence the 3-D effect Willie added to his lettering. All the thought Willie put into his jacket paid off...this design is on fire!

The Delivery

In the end, Willie finally has the jacket of his dreams.

He said "Everyone loves it and I'm constantly asked where I got it..."

Watch this video to see the process in action: